What is Mark Scaling?

Mark Scaling is a roofing revenue infrastructure company founded by Felix Stanley. We build AI-powered systems that help roofing operators scale past $1M in revenue without adding headcount. Our systems include storm trigger automation, AI voice callers that respond in 30 seconds, commercial asset targeting, and complete pipeline management.

How does the Mark Scaling AI caller work?

The Mark Scaling AI voice caller responds to new roofing leads in under 30 seconds, 24/7. It qualifies prospects, books inspection appointments directly to your calendar, and follows up automatically for up to 12 months without any manual intervention from the roofing operator.

What is the Commercial Asset Targeting System (ATS)?

The ATS is Mark Scaling's commercial roofing intelligence platform. It identifies commercial buildings in your target market, enriches data with decision-maker contact information (name, email, title), scores each property by roof lifecycle stage, and automatically launches multi-channel outreach sequences across email, LinkedIn, voice, and direct mail.

How quickly can the Mark Scaling system be installed?

The Mark Scaling system is typically fully operational within 30 days for residential operators. The commercial division, including ATS setup and outreach sequences, is built in 20-30 days. One operator per market is accepted to maintain competitive exclusivity.

Where does Mark Scaling operate?

Mark Scaling serves roofing operators across the United States. The company is based in Georgia and was founded by Felix Stanley, who previously built AI automation and revenue systems for technology companies across Europe.

What results do Mark Scaling clients see?

Mark Scaling clients report significant revenue growth. Operators have grown from $4M to $20M+ in commercial revenue within 18 months, closed $1.4M school district contracts with 60 days of automated outreach, and expanded from one state to four using the ATS. The system has generated $65M+ in client pipeline across residential and commercial tracks.

Legal

Terms of Service

Last updated: May 2026

These Terms of Service govern your use of services provided by Mark Scaling (“we,” “us,” or “Mark Scaling”). By engaging our services or using this website, you agree to these terms.

Service Description

Mark Scaling provides revenue infrastructure build services for roofing operators, including but not limited to: the Automated Tracking System (ATS) for commercial roofing, residential pipeline infrastructure, AI dialing systems, estimation automation, CRM configuration, and supporting operational frameworks.

Services are delivered in defined phases. The scope, timeline, and deliverables for each engagement are specified in a separate Statement of Work or engagement agreement provided prior to payment.

Payment Terms

Payment schedules are structured by phase. Phase 1 (audit, strategy, and roadmap) is invoiced in full upfront. Phase 2 (build and implementation) is invoiced in two installments: 50% at build commencement and 50% upon delivery confirmation.

All invoices are due within 5 business days of issuance. Late payments may result in a pause in service delivery. We accept bank transfer and major credit cards.

Pricing as of the date of these terms: Residential Infrastructure — $15,000. Commercial ATS — $20,000. Enterprise (both tracks plus custom build) — $25,000 and above, depending on scope.

Refund Policy

Phase 1 — Full Refund Window

If we do not deliver the infrastructure audit, gap analysis, and strategic roadmap within the agreed timeframe, you are entitled to a full refund of Phase 1 fees. No partial refunds are issued for completed deliverables.

Phase 2 — Delivery Guarantee

The final Phase 2 installment (50% of Phase 2 fee) is not due until the system is confirmed live and operational. If we fail to deliver a functioning system as specified in the Statement of Work, the final installment is waived and we will continue remediation at no additional cost until delivery is complete.

Refund requests must be submitted in writing to official@markscaling.us. We will review and respond within 5 business days. Refunds are not available for services where delivery was completed and accepted by the client.

Client Obligations

Successful implementation requires your active participation. You agree to provide timely access to relevant accounts, systems, and personnel; designate a point of contact with decision-making authority; and respond to requests for information or approvals within 3 business days during the implementation period.

Delays caused by failure to provide required access or information may extend the delivery timeline and do not constitute grounds for a refund.

Intellectual Property

Frameworks, methodologies, templates, and system architectures developed by Mark Scaling remain the intellectual property of Mark Scaling. Upon full payment, you receive a perpetual, non-transferable license to use the configured system as delivered in your business operations.

You may not resell, sublicense, or distribute Mark Scaling systems or frameworks without written permission.

Confidentiality

Both parties agree to maintain the confidentiality of non-public business information shared during the engagement. This includes financial data, operational details, and client lists. This obligation survives termination of the engagement for a period of two years.

Limitation of Liability

Mark Scaling's total liability for any claim arising from or related to our services shall not exceed the total fees paid by you in the three months preceding the claim.

We are not liable for indirect, incidental, consequential, or punitive damages, including loss of revenue, loss of profit, or loss of business opportunity, even if we have been advised of the possibility of such damages.

We make no guarantee of specific revenue outcomes. Results depend on market conditions, team execution, and factors outside our control. Historical client results represent past performance and are not a guarantee of future results.

Governing Law

These terms are governed by the laws of the State of Georgia, United States, without regard to conflict of law provisions. Any disputes shall be resolved through binding arbitration in Savannah, Georgia, unless both parties agree otherwise in writing.

Changes to These Terms

We may update these terms from time to time. Material changes will be communicated via email to active clients. Continued use of our services after changes take effect constitutes acceptance of the updated terms.

Contact

Questions about these terms: official@markscaling.us